International Expansion - Webinar Shows The Basics Are Important

The free webinar last week on international expansion was a real eye-opener. We covered launching into a new country, print on demand, social media and supporting authors. What came across strongly was that some of what we see a few months down the line as basics, were seen by the webinar participants as vital - especially the social media bits.

At the webinar we had publishers from the UK and USA, some distributors, printers and agents. We also had several emails through asking for another session for those that couldn't participate - so we have set one up for next Thursday at 3pm GMT - click here to book.

It was interesting to hear how many publishers have postponed or delayed their expansion online due to perceived complexity and cost. The subject of eBooks came up several times and we will expand the slides and discussion into eBooks more for this next webinar to cover Kindle, iBooks, Kobo and Overdrive.

 

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